Fouani Nigeria Ltd, a renowned leader in the electronics industry and Hisense Group, a Chinese multinational and major appliance and electronics manufacturer, during the weekend, unveiled three groundbreaking products, showcasing Hisense’s commitment to innovation and excellence in the Nigerian market.
The event which was part of the Hisense Annual Product launch took place at the esteemed Colors Showroom in Victoria Island.
Jack Gong, General Manager of West Africa Office of Hisense International, said this year’s event marked the seventh anniversary of the successful partnership between Hisense and Fouani in the Nigerian market.
He noted that over these seven years, the partnership has witnessed a steady increase in sales and progress and announced that Hisense has emerged as the market leader in televisions, refrigerators, air conditioners and washing machines.
“What makes us most gratified is that Hisense has been continuously bringing the latest technology and products to Nigeria. In the past, many products in Africa were built with outdated technology. Hisense has been dedicated to bringing the latest technological advancements to the region at more affordable prices.
“We believe that everyone deserves access to cutting-edge technology. Through products like the ULED TV and smart high-end offerings, we have improved the quality of life for local consumers in Nigeria. For instance, our VIDAA smart TV OS has brought a simpler and faster way for locals to enjoy television and access more vivid content,” Gong said.
He said that every year Hisense will invest more than 5% of its profits into research and development, adding that its goal is to bring the most advanced technological products to Nigeria.
“Very soon, Hisense will bring our new Mini LED and 8K laser TVs. We understand the importance of staying at the forefront of technological advancements and will continuously strive to introduce innovative products that enhance your viewing experience.
“As we continue to grow, we are committed to strengthening our partnership with strategic partner, Fouani Nigeria. Together, we will engage in more social responsibility activities, to enhance the overall experience and improve the quality of life for people not only in Nigeria but across the African continent,” Gong added.
Mohammed Fouani, Managing Director of Fouani Nigeria Ltd., delivered a compelling speech at the product launch, highlighting how Hisense has rapidly emerged as the leading electronics brand in Nigeria.
“We are thrilled to host this annual product launch event for Hisense, a brand that has gained significant recognition and trust among Nigerian consumers. With the introduction of these innovative products, Hisense continues to push the boundaries of technology, delivering remarkable experiences that enrich the lives of our valued customers,” Fouani said.
The products launched at the event include Hisense 98 Inch U7H ULED TV, a colossal television that offers an unparalleled viewing experience with its advanced ULED technology, delivering breathtaking picture quality and immersive entertainment.
Hisense PureFlat 68WCD Smart Refrigerator that combines elegance with functionality. This smart refrigerator redefines convenience, featuring state-of-the-art technology, ample storage space, and energy-efficient performance.
Hisense U5120G SoundBar is a product that elevates audio experiences to new heights, with the sleek SoundBar delivering crystal-clear sound and immersive surround effects, that enhances overall home entertainment setup.
The event served as a platform for attendees to experience firsthand the cutting-edge features, exceptional quality, and unrivalled performance of the showcased Hisense products.
Guests had the opportunity to interact with the Hisense team, explore the latest technologies, and gain insights into the future of home electronics.
With 31 industrial parks and 23 R&D centres around the world, Hisense has sponsored the world’s top sporting events such as the EURO Cup and FIFA World Cup and made strategic acquisitions of Toshiba Visual Solutions Corporation and home appliance leader Gorenje from Slovenia.