As education costs continue to rise, students worldwide are finding it increasingly difficult to manage their finances.
Addressing this critical issue, Funto and his team at Unideals are on a mission to alleviate the financial burdens faced by students.
Here’s how they plan to make a significant impact, starting with their strategic initiatives in the Middle East and the UK.
Understanding the Student Audience
The global student audience is vast and diverse. According to UNESCO, there were approximately 250 million students enrolled in tertiary education worldwide as of 2022.
This figure highlights the sheer size of the market that Unideals aims to serve. By focusing on the financial challenges faced by students, Unideals is targeting a crucial and growing segment of the population.
Unideals’ Plan to Elevate Student Burden in the Middle East and the UK
Unideals has chosen to launch its initial efforts in the Middle East and the UK, regions with substantial student populations and significant financial pressures on students.
The decision to start in the Middle East rather than the UK or Africa was strategic. While Africa presents a promising market, it isn’t as mature in terms of digital infrastructure and financial services.
The Middle East, on the other hand, offers a conducive environment for quick market penetration and traction, making it an ideal starting point for Unideals’ initiatives.
Generating Revenue for Brands and Securing Funding
To ensure the sustainability of its model, Unideals has developed a robust plan to generate revenue for partner brands. By offering exclusive deals and discounts to students, Unideals drives significant traffic and sales for these brands.
Additionally, Funto and his team are planning a funding round by Q2 of 2024. This funding will be crucial in scaling their operations and expanding their reach to more students across different regions.
Partnering with Universities and Student Unions
A key component of Unideals’ strategy is to partner with universities and student unions. These partnerships will be instrumental in driving awareness and adoption of Unideals among students.
By collaborating with educational institutions, Unideals can ensure that their offerings are tailored to the specific needs of students, while also leveraging the institutions’ networks to reach a broader audience.
Significant Savings for Students by 2025
Unideals has set an ambitious goal: By the end of 2025, they plan to save their student customers over $1 million. This milestone reflects the impact that Unideals aims to achieve through its financial relief initiatives.
By providing students with access to exclusive deals and discounts, Unideals is not only helping them save money but also empowering them to manage their finances more effectively.
Conclusion
Funto and his team at Unideals are dedicated to addressing the financial challenges faced by students. With a clear strategy in place, starting in the Middle East and the UK, and plans to generate revenue and secure funding, Unideals is poised to make a significant impact.
Through partnerships with universities and student unions and a commitment to substantial savings for students, Unideals is set to transform the financial landscape for students by 2025.
