Ring, a globally acclaimed brand in Home Security has made a debut in Nigeria following the announcement of an agreement between the leading home security device makers and TD Africa, Sub-Saharan Africa’s leading distributor of tech and lifestyle products.
The agreement which allows TD Africa to distribute select Ring devices in Nigeria, will also see the pioneer bulk distributor in West Africa for a plethora of renowned global brands, leverage its growing network of channel partners and key resellers in extending the reach of Ring’s cutting-edge solutions to millions of potential users across Nigeria.
At the Ring Products launch held at Yudala Heights, Victoria Island, Lagos on Thursday, Digital TimesNG gathered that by offering Ring devices for the first time in Nigeria, TD Africa and Ring can deliver home security solutions that are accessible and effective.
Ring, an Amazon company, is globally known for providing reliable, easy-to-install DIY home security products that offer customers peace of mind as they protect their homes.
While using devices like the Ring Video Doorbell (2nd generation), homeowners can see, hear and speak to anyone at their front door, from their compatible phone or tablet – even in the dark.
In addition, Ring devices provide an extra layer of security, through a variety of features. With Ring Video Doorbells and Security Cameras, users benefit from Motion Detection, Two-Way Talk, Night Vision, and more, all controllable via the Ring app.
Ring has put features in place across all its devices to ensure privacy, security, and user control remain front and centre. Features vary based on the device and may be subject to a Ring Protect subscription.
“We are delighted to add Ring to a growing list of globally recognised brands we represent in Nigeria,” disclosed Coordinating Managing Director, TD Africa, Mrs. Chioma Chimere.
“Through this collaboration, we are confident of bringing the Ring range of intelligent home security solutions to the homes of many Nigerians through our nationwide network of channel partners,” she disclosed.
“At Ring, our mission is to make neighbourhoods safer. We reimagined home security with products like Ring Video Doorbell, Floodlight Cam Wired Pro, and Stick-Up Cams.
“Now, we’re excited to work with TD Africa to expand our product availability in Nigeria. We look forward to working together to bring our products to residents and continue to provide peace of mind to more customers around the world,” said Mohammad Meraj Hoda, Vice President, Emerging Markets at Ring.
Ring devices, including video doorbells, indoor and outdoor security cameras and a range of accessories, including solar panels, are already available from April 2023 in stores, shopping centres, malls, tech-focused markets and other retail locations in major cities across Nigeria.
Customers can also expect in-store events and online specials to introduce this new product offering.
Founded in 2013, Ring has been on a mission to make neighbourhoods safer, with its smart home security product line offering users affordable whole-home and neighbourhood security.
Ring said it is committed to making home and neighbourhood security accessible and effective for everyone while working hard to bring communities together.