TD Africa says innovation must be practical, inclusive, and capable of driving lasting impact — a philosophy now embodied in its headline sponsorship of the Design Thinking Challenge (DTC) at Enugu Tech Fest 2026.
The company announced its role in the initiative as part of its long-standing commitment to strengthening Africa’s technology ecosystem through solutions that improve lives, strengthen communities, and contribute to national development.
As Africa’s leading technology distributor and ecosystem enabler, TD Africa’s participation reflects a deliberate investment in ideas that solve real problems and deliver measurable value.
The sponsorship, valued at over ₦35 million, is directed toward innovation in three critical sectors: Energy, Healthcare, and Agriculture — areas central to Nigeria’s economic stability, social well-being, and long-term growth.
Central to the initiative is a sizable seed grant pool, with equally distributed funding awarded to winning teams across the three focus areas.
The grants are designed to help promising solutions move beyond the concept stage, enabling innovators to refine prototypes, validate ideas, and progress toward scalable, market-ready products that address local needs.
Speaking on the partnership, Jessica Owonam, Business Development Manager at TD Africa, emphasized the organisation’s responsible and sustainable approach to innovation.
“At TD Africa, we believe innovation is most meaningful when it is practical, inclusive, and capable of driving lasting impact,” she said.
“By supporting the Design Thinking Challenge and prioritising sectors such as Energy, Healthcare, and Agriculture, we are investing in solutions that matter, solutions that improve lives, strengthen communities, and contribute to national development.”
Beyond financial support, participants in the Challenge will benefit from structured mentorship, industry guidance, and evaluation from experienced professionals, including members of TD Africa’s technical and business leadership teams.
This framework is designed to help innovators sharpen their thinking, strengthen execution, and position their solutions for long-term success.
The organisers of the Design Thinking Challenge described TD Africa’s involvement as a significant boost to the programme’s mission.
Barr. Victor Ogbonna, Programme Coordinator of DTC, stated that the partnership reflects shared values around excellence, collaboration, and future-focused thinking.
He noted that TD Africa’s support extends beyond sponsorship, offering participants access to industry insight, networks, and practical expertise that can accelerate early-stage innovation.
At a broader level, the collaboration underscores the importance of strategic technology partnerships in national development.
Through this initiative, TD Africa continues to demonstrate its belief that Africa’s digital future will be built through collaboration, disciplined innovation, and sustained investment in people and ideas that solve real-world problems.
