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Thursday 23rd March, 2023

BROADBAND

Smile Nigeria Re-Ignites The Market With Amazing New Data Plans

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Smile Nigeria, a leading broadband company, has literally set the nation’s broadband market on fire with their new range of amazing data plans which give consumers much more value for their money.

With the introduction of the new range of data plans, a new buzz has been created with the quartet of data plans including Bigga, Freedom, Jumbo and 365 plans.

The new 130GB Bigga plan offers customers 130GB valid for 30 days at only N19,800. Once the 130GB is depleted, customers will enjoy 3GB FREE daily until the validity period of the 130GB Bigga plan expires.

The new Freedom plans which give non-stop data are specifically designed for heavy data users and consist of two elements; three standard Freedom plans, as well as the choice of two FreedomBooster Add-ons.

With the Freedom3Mbps plan, customers enjoy 30 days of Always connected, Non-stop data at a data speed of up to 3Mbps for only N20,000.

The Freedom6Mbps plan also offers 30 days of Always connected, Non-stop data with data speed of up to 6Mbps at only N24,000. The new Freedom BestEffort plan gives customers TRUEUnlimited, No-Limit internet experience for 30days for only N36,000.

The FreedoBooster Add-ons are perfect for customers who want access to more data per day than what their subscribed Freedom plan offers, and is only available to customers with an active Freedom3Mbps and Freedom6Mbps plan.

For only N2,000, customers can get the Freedom NightBooster for TRUEUnlimited internet experience between midnight and 6 AM, ideal for night owls. The Freedom AnytimeBooster at only N6,000 gives active Freedom plan customers TRUEUnlimited internet 24/7. A FreedomBooster Add-on will expire on the same day as the active Freedom plan the customer is subscribed to.

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Another veritable part of the amazing new data plans is the three new Jumbo plans, which offer validity longer than 30 days. These plans are jam-packed with data from 90GB Jumbo at N20,000 valid for 60 days, 160GB Jumbo at N34,000 valid for 60 days, and 200GB Jumbo at N40,000 valid for 120 days.

The crowning glory of the new data plans is perhaps the 365 plans all of which comes with a validity period of 365 days. 125GB is priced at N50,000, 200GB only N70,000, 500GB is priced at N100,000, whilst the 1000GB (1TB) is priced at only N120,000.

“This new range data plans, which entailed the revamping of some of the earlier data plans offered by Smile”, noted Abdul Hafeez, Chief Marketing Officer of Smile Nigeria “are truly amazing”.

“These new data plans offer more value to our customers and will exceed the existing market benchmark, and I am glad to reiterate that Smile will stop at nothing in availing its customers the best data plans in the market. This is a commitment we intend to keep, always”.

An innovative company, Smile, launched the first 4G LTE network in West Africa in Nigeria in 2014 revolutionising the way Nigerians access the internet.

The company was the first to launch VoLTE on its network and has continued with its innovation, having introduced SmileVoice, which is a free mobile app that enables customers with any Android or Apple iPhone device (including those which are not VoLTE-enabled) to make SuperClear voice calls over Smile’s 4G LTE network.

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It was also the first to introduce an unlimited offering, which enables SuperFast data and SuperClear voice, all on one bundle.

 

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BROADBAND

Smile Offers Customers Free Streaming Data

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Smile Communications, Nigeria’s foremost and leading mobile broadband provider has introduced a new offer to its teeming customers.

The new offer allows for FREE Streaming data for consumers to stream their favourite content on YouTube, Netflix, and Amazon Prime Video absolutely FREE.

Abdul Hafeez, Chief Marketing Officer, Smile Nigeria, said of the offer, “We are giving our customers so much more when they purchase any of our select Bigga plans with FREE streaming data, so they can have fun engaging with their favourite entertainment and social media services for longer.”

All Smile customers who recharge a Bigga plan, from 1.5GB to 20GB, priced from N1,000 to N5,000, will get an additional 3GB to 5GB FREE streaming data to use between 11 pm and 6 am on YouTube, Netflix, and Prime Video.

Smile said in a statement that with this offer, consumers get access to FREE Youtube, FREE Netflix, and FREE Amazon prime video when they subscribe to any of the select Bigga plans from Smile.

“We are still a consumer-centric organisation that understands the huge financial responsibilities associated peculiarly with the first quarter globally and want to cushion these effects with extra value for our consumers while encouraging other Nigerians to get on the Smile network to enjoy this and many other goodies from Smile,” Hafeez concluded.

Smile communications led in voice call acquisitions in the past year and are poised to enter new markets, as well as deliver several firsts within the telecommunications operating space as the year progresses.

Industry watchers are of the opinion that Smile is a brand to look out for in 2023.

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BROADBAND

Buhari Expresses Delight Over Unveiling Of Starlink In Nigeria

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Photo Credit: Ripples Nigeria

President Muhammadu Buhari has expressed delight over the unveiling of Elon Musk-owned SpaceX’s broadband service Starlink in Nigeria.

The President noted that with the commencement of Starlink’s operations in Nigeria, the country now has 100 per cent broadband penetration, adding that Nigeria is the first and only African country so far to enjoy Starlink rollout.

The President’s position was contained in a post tweeted to his verified Twitter page Thursday night.

“We are delighted that Starlink services have been deployed in Nigeria, making us the first African country — and the only one so far — to enjoy this rollout. With this deployment of Starlink, we now have 100 per cent broadband penetration in Nigeria,” Buhari said.

Recall that SpaceX confirmed the deployment of Starlink in Nigeria in a tweet on Monday, stating that Nigeria was the first African country to enjoy its services.

It tweeted, “Starlink is now available in Nigeria – the first African country to receive service.”

Starlink seeks to deliver a global broadband network, using a constellation of Low Earth Orbit to provide high-speed internet coverage with the capacity to penetrate rural and geographically isolated areas.

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BROADBAND

Israel, Italy Record Lowest Mobile Internet Costs

Mobile internet traffic almost doubled in the last eight years, and today, more than 60% of all website traffic comes from people using mobile devices. But, as the global mobile data coverage gap continues to narrow, the price gap remains wide.

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According to data presented by CasinosEnLigne.com, Israel and Italy have the cheapest mobile internet in the world, while Japan, the US, and Switzerland are among the most expensive countries globally.

Many of the cheapest countries have excellent mobile and fixed broadband infrastructure, which allows providers to offer large amounts of data at reasonable prices, reports ITOnline.

In some countries, economic outlooks also dictate the price, which has to remain low so people can afford it.

According to data from the UK-based price comparison website cable.co.uk, which analysed almost 5 300 mobile data plans across 233 countries, Israel has by far the cheapest mobile internet, with one gigabyte of data costing an average of $0.04 in 2022.

Italy placed second in the global ranking, with a low cost of $0.12 per 1GB. India, France, China, and Spain follow, with $0.17, $0.23, $0.41, and $0.60, respectively.

Although six times more expensive than Italy and almost 20 times more than Israel, the United Kingdom ranked somewhere in the middle of this chart with a cost of $0.79 per 1GB.

On the other hand, Japan, the US, and Switzerland have some of the costliest plans among developed countries.

For instance, 1GB of mobile data in the US costs an average of $5.62, which is seven times more than in the UK, 13 times more than in China, and 46 times more expensive than the average cost in Italy.

The price difference in Switzerland is even worse, with the average cost of mobile data being 61 times larger than in Italy and nine times the UK average cost.

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Japanese mobile data plans are also much more expensive than in other countries. Last year, 1GB of mobile data in the country cost an average of $3.85, nine times the price the Chinese paid and 16 times the average cost in France.

Regionally, North America is the most expensive overall, with an average cost of $4.98 per GB, way above the global average of $3.12. Statistics show Canada is the most expensive country in the region, with a cost of $5.94, followed by the US.

The average cost of mobile internet in Western Europe was far below these figures. Last year, Europeans paid an average of $2.72 per 1G of mobile data, or 45% less than in North America and 12% less than the global average.

That is still far more expensive than the price seen in Asia, which had an average cost of only $1.47 in 2022.

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