wow!lotto, Nigeria’s first interactive online lottery game platform, was Thursday unveiled to the media in Lagos, South-West Nigeria, with the promise of fun and huge winnings.
With an offering of a unique combination of the lottery game mechanics with an online casino visualisation for Nigerians, wow1lotto is providing Nigerian lotto players with the opportunity for fun and winnings of up to N300, 000,000.
Described as a lottery game with exceptional bright interactive features for smartphones and PCs, this first of its kind lotto game in Nigeria, is specially designed to get players engrossed in the atmosphere of the games, making it possible for them to play at any time, make cashless deposits and withdraw winnings directly into their bank account.
During the demo session at the wow!lotto unveiling ceremony in Lagos, journalists were exposed to the different interactive games in the platform, meeting the needs of a mixture of lovers of traditional lottery games and those who would want to try something new.
For instance, for people who prefer traditional lottery games, there is “Keno” or “A moment of luck”. And for those who would want to take an adventure into trying something new and dive into the exciting world of online lottery, there are games with slots visualization such as “Vegas Lights” or “Lion’s Share.”
While wow!lotto promised to strive to keep working on new games in different thematics so as to ensure that players continue getting a rich gaming experience, each game offers huge jackpots and has its own win feature and winning combinations.
Esther Abu, wow!lotto Nigeria Marketing Manager, in her keynote speech explained that the lottery game is modern, bold and expressive, adding that the game was designed to meet the gaming needs of Nigerians who are explorative, competitive and desirous of winning big while having fun.
“wow!lotto is the first of its kind in the country and we will continually demonstrate the brand’s purpose of providing Nigerians an opportunity to get the better life they desire as they play to win big up to N300,000,000 through our exciting lottery games,” she said.
Herbert Ezeamaka, wow!lotto Country Project Manager noted that “The Nigerian market is currently saturated with sports betting and traditional lottery companies. Following our success in other markets, we saw this as an opportunity to introduce a unique product to Nigeria, the first-ever interactive gaming platform specially made for Nigerians.”
In his own address, Director-General of the National Lottery Regulatory Commission (NLRC), Mr. Lanre Gbajabiamila, stated that the lottery and betting industry in Nigeria is experiencing huge growth as well as empowering a lot of Nigerians.
Represented by Mr. Henry Uwadia, Director, Licensing & Operations at the NLRC, Gbajabiamila said that the wow!lotto platform is not only user-friendly but hoped that players will find fun in playing the games there while having fun.
“I am excited that an innovation like wow!lotto has sprung up to empower Nigerians while they have fun. The Nigerian Gaming market has a lot of players and at NLRC, our mission is to ensure that each player is abiding by the rules that guide the sector. For wow!lotto, they have met all the requirements to operate in Nigeria; hence, they have our full backing,” he added.
Minister of Special Duties and Intergovernmental Affairs, Dr. George Akume, represented by the Permanent Secretary, Federal Ministry of Special Duties and Intergovernmental Affairs, Dr. Stella Maduka, expressed delight with wow!lotto brand and described the platform as very bright and interactive and that which will entice lottery and betting lovers.
Promoters of the wow!lotto lottery said it is available on three platforms of iOS, Android and Web, and assured users of a seamless gaming experience on both desktop and mobile devices.
“Players get to try a demo version of all games before betting with real money. First-rate animations, exciting winning combinations and gorgeously designed icons are the elements of the game that keep players coming back for more.
“For making deposits to place bets, players can pay seamlessly using different payment methods such as card, bank transfers, USSD etc; once payment is successful, the player’s wow!lotto account will be credited.
“Users can also withdraw their winnings straight to their bank account at any time. These opportunities make the process of the game easy and convenient. wow!lotto is tightly regulated so the payout is guaranteed,” wow!lotto assured.
In the coming months, wow!lotto plans to launch additional exciting features to reward Nigerians through bonus games where users can win not only cash prizes for their games but also non-cash prizes such as phones, smart TV, generators.
It will also reward players through a referral programme and Special draws where players will be able to win sleek cars.
Analysts say the interactive reality of the wow!lotto is that it is full of instant winnings and genuine impressions.