Nigeria has the highest number of internet users in Africa, while data shows that the country still has one of the highest average costs of smartphones. Citizens spend over 30% of their monthly income to purchase one, and this endangers Nigeria’s 2025 broadband penetration target. With the option to Buy Now Pay Later (BNPL) identified as one of the initiatives to grow smartphone penetration to 60% by 2025, MTN and Intelligra’s partnership is a unique variant of BNPL that hopes to address this problem. Speaking on the partnership with Intelligra, Adia Sowho, Chief Marketing Officer, MTN Nigeria said “With this…
Author: DigitalTimesNG
By Seun Oladosu To stay ahead of the competition in the quickly changing business environment of today, organizations need to adopt agile and data-driven strategies. Conventional strategic roadmapping frequently uses static frameworks, expert intuition, and historical data, which may not adequately account for new trends or abrupt changes in the market. But the emergence of generative AI offers companies a game-changing chance to improve their roadmapping procedures. Businesses can forecast market trends, prioritize features, and develop dynamic product roadmaps that adapt in real time by utilizing sophisticated AI models. Large volumes of both structured and unstructured data, such as market…
By Glory IKEKE Making informed choices is crucial for anyone developing a new product in today’s hectic environment. Success doesn’t come by accident, it is the result of a strategy based on real data. As a Senior Product Manager, I’ve seen firsthand how using data can guide a product from its very first idea all the way to becoming a hit. Data isn’t just a fancy word, it’s the foundation for building a winning product strategy. In this piece, I’ll explain how data shapes product strategy and share some practical tips that other Product Managers can use to leverage data…
Growth marketing is on the verge of a ground-breaking shift, backed by artificial intelligence, automation, and a new level of personalization. As the digital ecosystem continues to transform, marketers who fail to accommodate these advancements risk falling behind in a dispensation where consumers demand hyper-relevant experiences at every touchpoint. Adaugo Ezeala, a senior growth marketer, has spent over 5 years in remoulding data-driven approaches that not only attract but also retain high-value users. Her deep expertise in the path of growth marketing in 2025, discusses extensively on how businesses can maximise AI, automation, and personalization to build more impactful marketing…
The Chief Executive Officer of The Azaria Hotel & Apartments, Ayodeji Fashanu has applauded the Federal Government’s review of the Land Use Act saying that the development is already having a positive impact on the real estate sector. Speaking at a stakeholders’ forum organised by the Lagos State Government, Mr. Fashanu noted that for a very long time, the Land Use Act, had posed significant impediment to the growth of the real estate sector. The real estate guru added that the simplification of land documentation occasioned by the review, has reduced bureaucratic bottlenecks, making it easier for developers to embark…
Telecommunications giant, Globacom says its MoneyMaster PSB aims at enhancing Nigeria’s financial inclusion drive as it announced the launch of the payment service bank recently in Lagos. MoneyMaster obtained a payment service bank license from the Central Bank of Nigeria (CBN) in 2020. The company explained in a press release that the service would facilitate payment and remittance services within Nigeria, accept deposits from individuals and small businesses, issue debit, and prepaid cards, operate electronic wallets, inbound remittances, and carry out other services in line with CBN regulations. Recent data released by the Nigeria Inter-Bank Settlement System (NIBSS) revealed that…
(Concluding part) By Elonna AGUH, KSM Since 2014 PenCom has made several unprecedented positive giant strides, with quantum achievements recorded by its current administration under the leadership and chairmanship of Dr. Oyindasola Oluremi Oni and his lieutenants. Her path of growth has been a progressive one in a bid to capture as many people of pensionable age into the pension plan, especially the informal sector that is being captured through the Micro Pension Plan (MPP). Most recently, PenCom took the initiative to allow RSA holders to access mortgage facilities. In a statement, PenCom informed all stakeholders and the general public,…
Business subject matter experts are warming up for the 2022 Africa Tech Alliance Forum (AfriTECH 2.0) scheduled to hold on Wednesday, November 09, 2022, at Oriental Hotel, Lagos at 9:00 am (WAT). Mr. Chike Onwuegbuchi, the co-Convener of AfriTECH, said that the high-profile speakers who will be unveiled soon will delve into the nitty-gritty of ‘Sustainability and the Company of the Future’, as many businesses are still responding to changes in the business environment brought on by the COVID-19 pandemic. Reserve a space here: https://registration.africatechallianceforum.africa/ According to him, the global crisis introduced the necessity to innovate, forcing many to rethink…
First Bank of Nigeria Limited, Nigeria’s premier and leading financial inclusion services provider has announced its commemoration of the 2022 edition of the Customer Service Week scheduled to be globally celebrated on 3 – 7 October 2022. The event themed: “Celebrating Service” will be marked across its FBNBank subsidiaries in over half a dozen countries which include FBNBank UK, FBNBank Ghana, FBNBank Senegal, FBNBank Gambia, FBNBank Guinea, FBNBank DRC and FBNBank Sierra Leone. Customer Service Week is an international celebration that highlights the importance of customer service and staff who serve and support customers daily to deliver exceptional service to…
The order was communicated via a letter dated 6th June from the office of the Attorney General of the Federation, Abubakar Malami to the Inspector General of Police, Usman Baba and communicated to the courts by the IGP on 26th September 2022.